You wouldn’t dream of running your business without productivity goals, standards or key performance indicators. Yet when it comes to the early stages of innovation - brainstorming and idea generation in particular - a lot of business leaders don’t know what to do. They give their staff a bunch of whiteboards, ping pong tables and bean bag chairs and hope for the best.
Building a culture of innovation isn’t magic. While the creative process is sometimes mysterious there are definitely things you can do to manage the process and promote better outcomes. Perhaps the most important thing you can do is to provide the right kind of employee recognition for employees on your creative teams.Read More